Neon Fiorucci
“Fioruccine” by Beatrice Brandini
The beautiful exhibition Elio Fiorucci, curated by Judith Clark with an installation design by Fabio Cherstich, opens today at the Triennale (until March 16, 2025). Read more
In Florence @Cattedrale dell’Immagine a new immersive exhibition dedicated to Gustav Klimt
Adele by Beatrice Brandini
An image from the Inside Klimt exhibition
Until March 2, 2025, Inside Klimt returns to Florence with a completely renovated immersive exhibition at the Cattedrale dell’Immagine.
The immense Hokusai at Palazzo Blu in Pisa
Kumiko by Beatrice Brandini
An image of the splendid Palazzo Blu
For the first time, Palazzo Blu in Pisa hosts a major exhibition dedicated to the Japanese master “HOKUSAI”, from 24 October 2024 to 23 February 2025. Read more
Milano Unica MU LAND, Spring – Summer 2026 trends
Banner Trends Milano Unica Spring Summer 2026
ZEN mood board by Beatrice Brandini
Last week, at Garage 21 in Milan, I was invited to the Milano Unica presentation for the trends of the next Spring / Summer 2026 season, an event as always wonderfully creative and stimulating.
Michelangelo and the Power @ Palazzo Vecchio, Florence
Glimpse of the exhibition Michelangelo and Power
Nude by Beatrice Brandini
From 18 October 2024 to 26 January 2025 Palazzo Vecchio hosts the exhibition Michelangelo and Power, curated by Cristina Acidini and Sergio Risaliti, in collaboration with the Casa Buonarroti Foundation and organized by the MUS.E Foundation. Read more
Spring – Summer 2025 Fashion Shows, Here’s How We’ll Dress When It’s Hot! Second part
Atmospheres on the catwalk
Mood Frange by Beatrice Brandini
I continue my journey into the fashion trends for the next Spring Summer 2025, always advising that true fashion is that which makes us feel at ease and always reflects our physicality and personality. Read more
Pisa and Palazzo Blu celebrate YAMBO, the Italian Jules Verne!
Ricciolina by Beatrice Brandini
The poster of the exhibition: “Explorers of Infinity. From Yambo’s novel to the Graphic novel”
The Palazzo Blu Foundation of Pisa pays homage to Yambo with the exhibition “Explorers of Infinity. From Yambo’s novel to the Graphic novel”, an eclectic and extraordinarily modern personality, born in Pisa 150 years ago.
Spring – Summer 2025 Fashion Shows, Here’s How We’ll Dress When It’s Hot! First part
Mood Stripes by Beatrice Brandini
The fashion shows in New York, London, Milan and Paris have ended, important catwalks that have dictated the trends of the next Spring Summer 2025 season.
In this post I tried to highlight the most important ones, or as always, the ones I liked the most. Read more
Helen Frankenthaler: extraordinary and innovative artist, but above all a free woman.
Helen Frankenthaler Solar Imp. 1995 New York, Helen Frankenthaler Foundation
Helen 2.0 by Beatrice Brandini
Starting tomorrow, Palazzo Strozzi celebrates Helen Frankenthaler with the most comprehensive exhibition ever held in Italy; the visionary artist of the twentieth century who broke the rules of painting, in dialogue with works by Jackson Pollock, Robert Motherwell and Mark Rothko.
FRAGRANCES n.22 in the sign of success!
The Fragranze press kit
Rosa by Beatrice Brandini
Pitti Fragranze edition number 22 has concluded, recording a 5% growth compared to the previous season, but above all with an increase in the attendance of specialized operators of the highest quality.
Overview of Fragranze at the Stazione Leopolda (photo courtesy of Pitti Immagine)
There were 215 brands present, an absolute record compared to all past events, confirming that Fragranze is the reference event for discovering the latest in artistic perfumery, the world of beauty and well-being.
Overview of Fragranze at Stazione Leopolda (photo courtesy of Pitti Immagine)
“During the three days of Fragranze, Leopolda was filled with an energetic atmosphere,” says Raffaello Napoleone, CEO of Pitti Immagine, “a great desire to meet in Florence, with exhibitors and buyers who came from far away, to scout new brands and discover the latest from the reference ones, perceive trends, listen to the protagonists and the most innovative perspectives of the moment”.
Overview of Fragranze at Stazione Leopolda (photo courtesy of Pitti Immagine)
In three days, almost 1,700 buyers entered Stazione Leopolda from more than 50 countries around the world.Foreign buyers maintained the high levels of the last edition – which had seen a record increase – with approximately 440 attendees. Attendances from Italy also performed very well, increasing to over 1,250 buyers overall.France confirmed its position at the top of the Pitti Fragranze reference markets, followed by Germany, Spain, Switzerland, Russia, Ukraine, the United Kingdom, Lithuania, Turkey, Israel, Bulgaria, and the United Arab Emirates.
Overview of Fragranze at Stazione Leopolda (photo courtesy of Pitti Immagine)
“The Fragranze community – adds Pitti Immagine general manager Agostino Poletto – made up of exhibitors, noses, buyers, retail operators and also high-profile press and media (more than 300 accredited), has demonstrated great attention and participation also for the program of talks and events, another fundamental aspect of Fragranze’s DNA.
Talk RAW by MANE event. The new gourmandise: from taste to fragrance (photos courtesy of Pitti Immagine)
The theme of this edition, The Sound of Fragrance curated by Paola Gariboldi and Susanna Macchia, an immersive installation in which the spectator entered two paths, one dedicated to silence, olfactory and musical, the other to its opposite, that is, to the noise in perfume and nature.
Talk Event François Hénin: A very unique view on Niche Perfumery (photo courtesy of Pitti Immagine)
Pitti Fragranze will see you at the next edition, reminding us that since ancient times perfume has been used to elevate the spirit.
Good life to all!
Beatrice