An image from the Nike: Form Follows Motion exhibition
Nikeina by Beatrice Brandini
The exhibition “Nike: Form Follows Motion” (from 21 September 2024 to 4 May 2025, at the Vitra Design Museum in Weil am Rhein, Germany) takes us on a wonderful journey through five decades of the evolution of the Nike brand. It is a story told through the lens of design and movement, illustrating how attention to the needs of athletes has led to some of the most revolutionary innovations in sport and style.